About Me

I’m Luis, a technology leader with extensive experience in enterprise martech architecture and automation. Currently serving as Tech Modernization Leader at VML’s Enterprise Solutions within WPP, I help Fortune 500 companies transform their marketing technology landscapes.

My background includes serving as CTO at growing companies, architecting systems with 120+ integrations, and building sophisticated automation workflows that drive real business impact. I specialize in making complex technology accessible and actionable.

From big pharma to automotive manufacturers, I’ve helped diverse industries leverage technology for competitive advantage. Now, I bring that enterprise-level expertise to growing companies who need strategic technology leadership.

• Former CTO with proven track record
• Enterprise Solutions Leader at WPP/VML
• Speaker & thought leader in martech